Nexus has a proven track record of delivering excellent results in all market conditions. Nexus personnel have successfully marketed products of all types, including high-rise residential, single- and multi-family, office, retail, industrial/R&D, in both "for sale" and "for lease" transactions. Nexus trains its sales teams in the specific product type and market, while instilling a "sense of ownership" and the Nexus corporate philosophy to ensure a knowledgeable and driven sales staff - a significant advantage over competitors. Successfully-marketed projects by the Nexus team include:
Biltmore colony and The Colony:
Palm Springs, CA
While the former Biltmore Hotel site in Palm Springs was demolished to make way for 133 multi-family condominium units and 19 single-family residences, Nexus maintained the "look and feel" of the old hotel-knowing the decision would prove to be an attractive marketing advantage.
- 3-person sales team sold out the project in less than 18 months in a declining real estate market.
- Designed strategic marketing campaigns aimed at local residents as well as vacation-home buyers across Southern California.
- Managed on-site sales office.
- Planned and coordinated marketing and sales events to promote the project.
- Designed furnished models and turnkey units for on-site tours.
Brenexus Limited and Office Editions:
Irvine, CA
57 small (5,000-10,000 sq. ft.) office/R&D buildings and 27 office condominiums.
- First product of its kind on the Irvine Ranch.
- Sold over $100 million in commercial buildings utilizing a 5-person sales team.
- Created a multi-tiered marketing strategy that included in-person cold calls, direct mailers, broker events and local ad campaigns.
- Sold all buildings prior to construction completion at top of market pricing.
